5 Questions to Ask Yourself if a Personal Brand Photo Session is Right for Your Business
Nowadays, having an intentional personal brand is more important than ever.
But does that mean that everyone needs to work hard at building their personal brand? How do you know if scheduling a personal brand photoshoot is right for you and your business? Here are a few questions to help you find out.
#1 -Who are you?
Are you a small business owner? An aspiring entrepreneur? A remote freelancer? A young professional seeking employment? If so, a personal brand photoshoot is a great step to help you craft your personal brand and make yourself more marketable.
#2 - Do you have a personal brand?
Whether you know it or not, you do! In our increasingly connected world, it’s inevitable.
“Whatever it is, the way you tell your story online can make all the difference.”
— Jeff Bezos, Amazon Founder
So maybe a better question is: is your personal brand already established? If not, booking a personal brand photoshoot is a great way to solidify your personal brand and add to that conversation. If you’ve already done some work building your personal brand, professional photos are a great way to take it to the next level and connect your ideal client to your product or service.
#3 - Where are you at in your business?
Are you looking to attract more clients?
Build trust with existing clients?
Get a new job? Influence more people?
Rebrand and try a new marketing approach?
A personal brand photoshoot can help reshape your business and catapult it forward.
#4 - Is your business doing any marketing?
Are you already spending advertising dollars?
Do you need more content to promote?
Are you looking to expand your audience and reach the right people?
If so, a personal brand photoshoot can help you create a new campaign and find new clients.
#5 - Do you need great photos of yourself?
The world today is so virtual, especially how COVID has all impacted our lives. That means that no matter how good (or how average) you look in real life, the way you appear on the internet is the way most people will see you! A personal brand photoshoot will get you some incredible pictures for your website, LinkedIn profile, social media platforms, marketing materials, and more.
Building a thoughtful, beautiful personal brand with the help of a personal brand photographer is something every business owner can benefit from it.
Personal brand photography is a great way to solidify your brand, build trust with clients, and get some amazing branded photos of you looking your best.
We are all built for connection. That means if you make a beautiful piece of pottery, people want to know who made it and what’s their story. People buy from people they know, like, and trust.
My clients use these images for:
The About or Leadership pages of their website (your 2nd highest hit to your webpage)
On the home page of their website or on key pages of the site
In social media posts
LinkedIn profiles
For press and media kits
Marketing materials
And much more!
Personal Branding photography is perfect for:
Entrepreneurs
Emerging business owners
People who are seeking career advancement
Influencers, authors, and media personalities
Executives and leadership
Actors
Established small business owners
I help my clients:
With executive portraits
Team photographs
“In the moment” photographs working and collaborating in the office or on job sites
Think through how they want to use their branded images for their marketing materials.
A big part of delivering a great experience is in the “Dream Team” I work with who provide hair, makeup, and wardrobe services.
My expectations are high because my clients’ expectations are high. So I surround myself with pros who know how to make my clients look and feel their best while staying on schedule. We work hard and we work efficiently so our clients have a flawless photoshoot.
As a former corporate marketing professional, I also appreciate working within budget parameters. Having worked with so many amazing companies and organizations over the years, I know what to anticipate when I prepare for a corporate branding shoot. That’s why I build my proposals with a deep understanding of how to get the job done.
Let me know how I can support you and we’ll level up your business!